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On June 30, How-To and Fuhuan announced a strategic partnership to jointly work on the Application of AI, Big Data and Advanced Technology in consumer science, efficacy study, fundamental research, standard setting, etc. together. 

COOPERATION

Representatives of the HOW-TO and FUHUAN

This initiative will further strengthen How-To's ability to establish "guiding NPD direction", "rapid and reliable product evaluation and optimization" and "product communication, including claim innovation and demonstration". Meanwhile, the partnership will continuously increase Fuhuan's advantage on "professional skin measurement" and "smart image analysis".

This collaboration also actively responds to the strategic positioning of Shanghai Pudong New Area as "the benchmark for independent innovation development" and the Shanghai Cosmetics Industry High Quality Development Initiative - accelerating the transformation of cutting-edge technological achievements in beauty, accelerating the construction of quality standard systems and enabling the development of new models of innovation, contributing to the development of cosmetics technology in Shanghai.

FUHUAN Founder Dr. Wu

Shanghai Fuhuan Science and Technology Ltd. is an innovation-driven technology company, which has leading technology on IoT hardware and AI algorithm platform. Fuhuan provides full-scene professional skin analysis and customization services, which can fully cover B2B scenes from professional testing institutions, hospitals, skincare R&D center, beauty medical institutions, beauty salon, chain cosmetics stores and B2C scenes such as home-used smart mirror and mobile APPs.

HOW-TO Founder Mr. Yi

How-To is a leading agency in product experience research and scientific claim innovation in Shanghai, China, and HOW-TO is one of NG28's subsidiaries. Our product categories cover skin care, color cosmetics, hair care, oral care, foods, beverages, etc. We provide clients with professional and practical solutions. In the future, we will keep working on new innovations which help clients success New Product Development and Research to delight consumer.